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AI Overlay

Your tools.
Our intelligence.

You've invested in your stack: CRM, finance tools, HR systems, support platforms. Your team knows how to use them. You don't want to migrate. Good. You don't have to.

We add an AI layer on top of your existing tools that makes everything smarter, without changing how your team works.

From €500/month

Trusted by B2B teams

Churned
Energiemissie
Zenchef
Moyai
Staxxer
Floryn
TIQ
Closyn

What is Overlay?

The lightest way to add AI

We connect to your existing tools, pull in your data, and add intelligence that wasn't there before. No migration. No retraining.

You keep

  • Your CRM (HubSpot, Salesforce, Attio, Pipedrive)
  • Your finance tools (Stripe, QuickBooks, Xero)
  • Your HR systems (BambooHR, Personio, Rippling)
  • Your support tools (Intercom, Zendesk, Freshdesk)
  • Your workflows and processes
  • Your team's habits

We add

  • AI scoring (leads, customers, employees, vendors)
  • Health monitoring (accounts, relationships, processes)
  • Risk alerts (deals, churn, overdue, compliance)
  • Smart notifications (Slack, email, wherever you work)
  • Automated prep (meetings, reviews, reports)
  • Cross-tool visibility (one view of everything)

How it works

Five steps to intelligent operations

From connection to intelligence in weeks, not months.

1

Connect

Connect

30 minutes

We plug into your tools with secure OAuth connections. CRM, finance, HR, support. Whatever you use.

2

Learn

Learn

3-5 days

Our AI analyzes your data: who your best customers are, which invoices are at risk, what patterns predict churn, which processes are bottlenecks.

3

Enrich

Enrich

2-3 days

We add intelligence fields to your existing records. Lead scores, health scores, payment risk. Right in your existing tools.

4

Alert

Alert

Ongoing

When something needs attention, you get notified in Slack before it becomes a problem. Hot leads, overdue invoices, at-risk customers, stalled processes.

5

Act

Act

Ongoing

Your team takes action with full context. Meeting prep docs, engagement history, recommended next steps. All ready.

What we add

Intelligence on every record

These fields appear directly in your existing tools. No new software to learn.

On every contact

  • ICP Score (0-100)

    How well they match your ideal customer

  • Persona

    Champion, Decision Maker, Influencer, or Blocker

  • Engagement Score

    How active they've been

  • Best Channel

    Email, LinkedIn, or Phone

  • Last Touch

    When you last connected

Smart alerts

Alerts that matter

We cut through the noise. You only get notified when action is needed.

Sales

Hot Lead Alert

"Sarah Chen at Acme Corp just scored 92/100. VP of RevOps at a 75-person SaaS. Opened your last 3 emails."

Deal at Risk

"TechCorp deal stalling. No activity in 12 days. Competitor mentioned in last call. €45,000 at risk."

Customer Success

Health Drop

"DataFlow health dropped from 78 to 52. No response to last 2 outreaches. Champion changed roles last month."

Expansion Opportunity

"Acme Corp exceeded usage limits 3x this month. On Growth plan, ideal for Enterprise. Champion engaged."

Finance

Invoice Overdue

"TechCorp invoice #1847 is 14 days overdue. €12,500 outstanding. Customer health: Good. Auto-reminder sent."

Renewal Coming

"Acme Corp contract renews in 30 days. €48,000 ARR. Health score: 84. No expansion discussion yet."

HR / Ops

Onboarding Stalled

"Emma (new SDR) hasn't completed required training. Day 5 of 10. Missing: Security training, CRM certification."

Meeting Tomorrow

"Call with Acme Corp in 24 hours. Prep doc ready. 3 risks identified. Main contact: Sarah Chen (Champion)."

Results

What clients say

"We went from scrambling before every call to having a prep doc ready automatically. Our team saves 8 hours per week just on meeting prep alone."

Revenue Lead

B2B SaaS (50 employees)

Pricing

Simple, predictable pricing

Choose the tier that matches your scale. Upgrade anytime.

Overlay

€500/month

Up to 5,000 records

1 tool connection

Best for: Small teams getting started with AI intelligence

  • AI scoring (leads, customers)
  • Health monitoring
  • Slack alerts
  • Email support
Get started
Most Popular

Overlay Pro

€1,000/month

Up to 25,000 records

3 tool connections

Best for: Growing teams with multiple departments to connect

  • Everything in Overlay
  • Deal & invoice tracking
  • Meeting prep automation
  • Cross-tool visibility
  • Priority support
Get started

Overlay Enterprise

€2,000/month

Unlimited records

Unlimited tool connections

Best for: Larger teams with complex, cross-departmental needs

  • Everything in Pro
  • Custom scoring models (any data)
  • API access
  • Multi-department rollout
  • Dedicated success manager
Get started

Setup fee: €2,000 (includes configuration and training) • Setup time: 2-3 weeks

Not sure which tier? Get your free scan and we'll recommend.

FAQs

Frequently asked questions

Common questions about Overlay.

Ready to add intelligence?

Start with a free scan. We'll show you exactly what Overlay would unlock across your entire operation.