bloomer
🥈SilverGrow your business. Bloom with confidence: Bloomer is a comprehensive, all-in-one CRM platform specifically designed for flower shops and florists. It provides tools for customer management, marketing automation, and business analytics to help flower shops thrive in the modern marketplace.
610Updated 2mo ago
Intermediate30min to implementmarketing
Saves ~360 min per use
Quick InstallView Source
git clone https://github.com/ryanmello/bloomer.gitWorks with:
Claude
Overview
About This Skill
Bloomer is a specialized Customer Relationship Management platform designed specifically for flower shops and florists. It addresses the unique operational needs of floral businesses by combining customer management, occasion tracking (birthdays, anniversaries), email marketing automation, inventory management with shelf-life monitoring, and seamless Square POS integration. The platform helps small to medium-sized flower shops streamline order processing, manage perishable inventory, run targeted seasonal campaigns, and make data-driven business decisions through real-time analytics. Built with modern web technologies including Next.js and MongoDB, Bloomer provides an intuitive interface with audience segmentation, coupon management, and automated marketing workflows—filling a gap left by generic, costly CRM solutions.
How to Use
[{"step":"1. **Gather Your Data**","action":"Export your customer list and sales data from Bloomer CRM. Identify your top 20% customers (by revenue) and any inactive segments (e.g., customers who haven’t purchased in 6+ months). Use Bloomer’s *Customer Segmentation* tool to organize this data.","tip":"Clean your data first—remove duplicates and update contact info to ensure campaigns reach the right audience. Focus on high-value segments for the best ROI."},{"step":"2. **Define Your Goals**","action":"Set 2-3 specific, measurable goals for the next 30 days. Examples: increase repeat purchases by 15%, launch a loyalty program with 50 sign-ups, or secure 5 corporate clients. Use Bloomer’s *Dashboard Analytics* to track progress in real time.","tip":"Align goals with your shop’s seasonal strengths (e.g., Valentine’s Day, Mother’s Day, or corporate events). Use Bloomer’s *Seasonal Promotion Templates* to save time."},{"step":"3. **Choose Your Campaigns**","action":"Select 2-3 marketing campaigns to run simultaneously. For example: a subscription service for local residents, a corporate partnership pitch, and a referral program for loyal customers. Use Bloomer’s *Marketing Automation* tool to schedule emails, SMS, and social media posts.","tip":"Start with your highest-priority audience (e.g., loyal customers or corporate clients). Use Bloomer’s *A/B Testing* feature to experiment with subject lines or discount offers."},{"step":"4. **Assign Team Roles**","action":"Delegate tasks based on your team’s strengths. For example: assign the shop owner to approve budgets, the marketing manager to execute campaigns, and the sales team to follow up on leads. Use Bloomer’s *Task Management* tool to track deadlines.","tip":"Hold a 10-minute daily stand-up (or use Bloomer’s *Calendar Integration*) to review progress and adjust strategies. Focus on high-impact activities like follow-ups and data cleanup."},{"step":"5. **Review and Optimize**","action":"After 7 days, review Bloomer’s *Dashboard Analytics* to see which campaigns are performing best. Double down on what’s working (e.g., increase budget for top-performing ads) and pivot away from underperforming strategies. Use Bloomer’s *Automated Reports* to generate weekly summaries.","tip":"Look for patterns in customer behavior (e.g., which segments respond best to email vs. SMS). Adjust your messaging or offers accordingly. For example, if corporate clients prefer phone calls, shift your sales team’s focus."}]
Use Cases
Track customer occasions (birthdays, anniversaries) and send automated reminder campaigns
Manage perishable inventory with expiration date monitoring and low-stock alerts
Segment customers into groups (VIP, New, Repeat, Potential) for targeted email marketing
Sync customer and order data from Square POS system for unified business operations
Setup & Installation
Quick Install
No install command available. Check the GitHub repository for manual installation instructions.
Alternative Install (Git Clone)
git clone https://github.com/ryanmello/bloomerRequirements
- Claude Code or compatible AI agent
- Works with: Claude
Quick Start Guide
1
Install the Skill
Copy the install command above and run it in your terminal.
2
Open Your AI Agent
Launch Claude Code, Cursor, or your preferred AI coding agent.
3
Try It Out
Use the prompt template or examples below to test the skill.
4
Customize
Adapt the skill to your specific use case and workflow.
Usage Examples
Prompt Template
Act as a Bloomer CRM expert for [FLOWER_SHOP_NAME]. Create a 30-day growth plan to increase repeat customers and average order value. Focus on [TARGET_AUDIENCE: e.g., weddings, corporate clients, or local residents]. Include specific marketing campaigns using [PREFERRED_CHANNELS: e.g., email, SMS, or social media], customer retention strategies, and sales pipeline recommendations based on Bloomer’s [FEATURES: e.g., automated follow-ups, loyalty programs, or seasonal promotions]. Prioritize actionable steps for [TEAM_ROLE: e.g., shop owner, marketing manager, or sales team].
Example Output
### **30-Day Growth Plan for Petals & Posies Florist** **Objective:** Increase repeat customers by 20% and boost average order value from $45 to $60 within 30 days by targeting local residents and corporate clients. #### **Week 1: Customer Segmentation & Data Cleanup** - **Action:** Use Bloomer’s *Customer Segmentation* tool to tag customers into groups: *Wedding Clients*, *Corporate Orders*, *Loyalty Members*, and *One-Time Buyers*. - **Findings:** 60% of revenue comes from 20% of customers (Pareto Principle). The *Loyalty Members* group has a 40% repeat purchase rate, while *One-Time Buyers* have a 15% rate. - **Next Steps:** Clean up Bloomer’s database by removing duplicate entries and updating contact info for 15% of inactive customers. #### **Week 2: Launch a "Spring Bouquet Subscription" Campaign** - **Action:** Create a 4-week email and SMS campaign using Bloomer’s *Marketing Automation* tool. Target *Loyalty Members* and *One-Time Buyers* with a 15% discount for signing up for a weekly or bi-weekly bouquet subscription. - **Campaign Details:** - **Email 1 (Day 1):** "Your Weekly Spring Bouquets Are Here!" – Highlight freshness, local sourcing, and convenience. - **SMS Reminder (Day 5):** "Only 3 spots left for this week’s bouquets! Reply ‘YES’ to claim yours." - **Email 2 (Day 10):** "Last Chance: 15% Off Your First Subscription!" – Include a testimonial from a satisfied subscriber. - **Expected Outcome:** 50 new subscriptions at an average of $55/order, adding $2,750 in recurring revenue. #### **Week 3: Corporate Partnership Pitch** - **Action:** Use Bloomer’s *Sales Pipeline* to track leads for corporate clients. Identify 10 local businesses (e.g., hotels, law firms, event venues) and send personalized proposals for monthly flower arrangements. - **Proposal Template:** - **Subject:** "Elevate Your Workspace with Fresh Florals – Complimentary Consultation" - **Body:** Highlight cost savings (10% discount for 3+ months), customization options, and Bloomer’s *Automated Ordering* feature for seamless delivery. - **Follow-Up:** Schedule a Bloomer *Calendar Integration* reminder to call prospects in 5 days. - **Expected Outcome:** Secure 3 new corporate clients at $120/month, adding $360 in recurring revenue. #### **Week 4: Loyalty Program Boost** - **Action:** Launch a "Refer a Friend" campaign in Bloomer’s *Loyalty Program* dashboard. Offer existing *Loyalty Members* 20 reward points (redeemable for $5 off) for every friend who makes a purchase. - **Promotion:** Share the campaign via email, SMS, and Instagram Stories. Use Bloomer’s *Social Media Scheduler* to post 3 times/week. - **Expected Outcome:** 25 referrals generating $1,250 in new sales. #### **Metrics to Track:** - Repeat purchase rate: Target 25% (up from 20%). - Average order value: Target $58 (up from $45). - Customer acquisition cost (CAC): Aim for <$10 per new customer. **Tools to Use:** Bloomer’s *Dashboard Analytics* for real-time tracking, *Automated Follow-Ups* for unengaged leads, and *Seasonal Promotion Templates* for quick campaign setup. **Team Roles:** - **Shop Owner:** Approve budgets and review weekly reports. - **Marketing Manager:** Execute campaigns and monitor engagement. - **Sales Team:** Follow up on corporate leads and referrals. **Budget Allocation:** $300 for email/SMS tools, $200 for loyalty rewards, and $100 for graphic design (e.g., Canva integration with Bloomer). By the end of 30 days, Petals & Posies Florist will have a stronger customer base, higher recurring revenue, and a scalable system for future growth.
Apply to these tools
Browse all toolsCompatible MCP servers
Browse all MCP servers
Find the right skills for your stack
Take a free 3-minute scan and get personalized AI skill recommendations.
Take free scan