Create competitor comparison pages that highlight your product's advantages. Useful for sales and marketing teams to position offerings effectively. Integrates with CRM and marketing automation tools.
claude install coreyhaines31/marketingskills/competitor-alternativesThe Competitor Alternatives skill is designed to help teams create compelling competitor comparison and alternative pages that effectively position your product against others in the market. By leveraging this skill, users can generate insightful content that highlights the strengths of their offerings while providing a clear analysis of competitors. This skill is particularly useful for sales and marketing professionals who need to articulate their product's unique value propositions in a competitive landscape. One of the key benefits of implementing the Competitor Alternatives skill is the significant time savings it offers. With an estimated implementation time of just 30 minutes, teams can quickly develop comparison content that is critical for decision-making processes. While the exact time savings are not quantified, the streamlined approach to creating battle cards and competitive intelligence materials can lead to faster go-to-market strategies and improved sales pitches. This skill is particularly relevant for roles in sales, marketing, and product management, as these professionals often require up-to-date and persuasive content to engage potential customers. Use cases for this skill include creating alternative pages that showcase your product’s advantages, developing comparison content that highlights key differentiators, and crafting battle cards that provide quick reference points for sales teams. For example, a marketing team could use this skill to quickly generate a comparison page between their software and a leading competitor, enabling them to address customer objections more effectively. The implementation of the Competitor Alternatives skill is classified as intermediate, making it accessible for users with some experience in AI automation. This skill fits seamlessly into AI-first workflows by automating the content creation process, allowing teams to focus on strategy and execution rather than manual research and writing. By integrating this skill into your workflow, you can enhance your competitive positioning and drive better outcomes in your marketing and sales efforts.
Generate detailed competitor comparison pages to highlight product advantages.
Create alternative pages that showcase your product as the best choice in the market.
Develop battle cards that summarize key differentiators against competitors.
Compile competitive intelligence reports to inform marketing strategies.
claude install coreyhaines31/marketingskills/competitor-alternativesgit clone https://github.com/coreyhaines31/marketingskillsCopy the install command above and run it in your terminal.
Launch Claude Code, Cursor, or your preferred AI coding agent.
Use the prompt template or examples below to test the skill.
Adapt the skill to your specific use case and workflow.
Create a competitor comparison page for [COMPANY] in the [INDUSTRY] industry, focusing on [DATA]. Highlight key features, pricing, and customer feedback for each competitor.
### Competitor Comparison: [COMPANY] vs. Competitors #### Overview In the competitive landscape of the **Project Management Software** industry, [COMPANY] stands out with its unique features and pricing. Below is a detailed comparison against major competitors. #### Competitors 1. **Competitor A** - **Key Features**: Task management, team collaboration, reporting tools - **Pricing**: $10/user/month - **Customer Feedback**: "Great for small teams, but lacks advanced features." 2. **Competitor B** - **Key Features**: Time tracking, Gantt charts, budget management - **Pricing**: $15/user/month - **Customer Feedback**: "Powerful but can be overwhelming for new users." 3. **Competitor C** - **Key Features**: Kanban boards, integrations, mobile app - **Pricing**: $12/user/month - **Customer Feedback**: "User-friendly interface, but limited reporting options." #### Conclusion When comparing [COMPANY] to its competitors, it is evident that [COMPANY] offers [insert unique selling points], making it a compelling choice for businesses looking to optimize their project management processes.