How much does Buffer cost for small businesses?

Buffer offers a subscription model starting at $15/month, which is ideal for small businesses. This plan includes essential features like social media scheduling, content planning, and basic engagement analytics to help manage your online presence efficiently.

Can Buffer help with content planning for social media managers?

Yes, Buffer is designed to streamline content planning for social media managers. It offers intuitive tools for scheduling posts, visualizing your content calendar, and collaborating with team members to ensure a consistent and effective social media strategy.

Buffer

Streamline social media management and automation

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Shyft Score

Directory quality rating

Reviewed

63/100

Quiet

Found in 1 source

Our take

The verdict on Buffer

AI-generated

Buffer excels in simplicity and ease of use for small to mid-sized marketing teams, offering a clean interface and strong scheduling features. It lacks advanced AI capabilities but integrates well with popular social platforms.

Strengths

Free plan available
Intuitive interface
Strong scheduling tools
Good platform integrations

Limitations

Limited AI features
Pricing unclear
No AI agent support

Best for: Small to mid-sized marketing teams needing straightforward social media scheduling and analytics.

Request a demo to evaluate Buffer for your team.

See how Buffer fits your stack

Benefits

Why teams choose Buffer

Schedule weeks of social media content in minutes instead of posting manually every day

Get clear insights on which posts drive the most engagement and sales

Collaborate seamlessly with your team on content approval and publishing

Generate professional social media reports for clients or stakeholders in seconds

About

What is Buffer?

Buffer schedules social media posts across platforms, analyzes engagement metrics, and provides team collaboration tools for content planning. Designed for marketing teams and agencies managing multiple social accounts.

Key capabilities

Social media scheduling

Engagement analytics

Content planning

Team collaboration tools

Custom reporting

At a glance

What you can do with Buffer

Schedule weekly social media posts across Facebook, Twitter, Instagram, and LinkedIn

Analyze engagement metrics to identify top-performing content and optimal posting times

Collaborate with team members on content planning and approval workflows

Best for

Social media managersMarketing agenciesSmall businesses

Pricing

Buffer pricing

Buffer starts at $15/mo

Starting at $15/mo

Ecosystem

Connected ecosystem

MCP servers, AI skills, and integrations that work with Buffer

MCP servers

Use Buffer with AI agents via these MCP servers

protolint

Protolint enforces Protocol Buffer style and conventions with a pluggable linter and fixer.

685

Browse all MCP servers

Integrations

FacebookTwitterInstagramLinkedInPinterestZapierGoogle AnalyticsCanvaWordPress

FAQs

Frequently asked questions

Common questions about Buffer and its capabilities

Buffer provides comprehensive tools for agencies, including social media scheduling across multiple platforms, detailed engagement analytics, and robust team collaboration features. You can also generate custom reports to demonstrate ROI to clients.