Shyft Score
Directory quality rating
68/100
Quiet
Found in 1 source
Our take
The verdict on Lob
AI-generated
Lob specializes in automating direct mail campaigns, integrating digital and physical marketing channels. Its unique selling point is the transformation of direct mail into a data-driven channel, but it may be expensive for small businesses.
Strengths
- Direct mail automation
- Integration with digital marketing
- High AI readiness score
Limitations
- Expensive for small businesses
- Limited to direct mail
- No free tier
Best for: Mid-sized to large businesses looking to automate direct mail campaigns.
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See how Lob fits your stackAbout
What is Lob?
Lob is the only automation platform that transforms direct mail into…
Key capabilities
Automated direct mail campaigns
Real-time tracking and analytics
Personalization options for recipients
API integration for seamless workflows
Address verification and validation
At a glance
Use cases
What you can do with Lob
Automating direct mail campaigns
Personalizing customer outreach
Tracking response rates
Best for
Marketing teamsE-commerce businessesCustomer engagement professionals
Pricing
Lob pricing
Lob starts at $29/mo
Starting at $29/mo
Ecosystem
Connected ecosystem
MCP servers, AI skills, and integrations that work with Lob
Integrations
ZapierSalesforceHubSpotMailchimpGoogle SheetsShopifyStripeQuickBooksWordPress
FAQs
Frequently asked questions
Common questions about Lob and its capabilities
Lob pricing starts at $29/mo. Contact Lob for enterprise pricing and volume discounts.
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