How much does Loops cost and what's included?

Loops costs $29 per month for a subscription. This includes access to automated email campaigns, A/B testing, advanced analytics, a user-friendly drag-and-drop email builder, and integration capabilities with CRM systems.

Is Loops suitable for small businesses or startups?

Yes, Loops is best suited for startups, small businesses, and marketing teams within SaaS companies. Its features are designed to help these types of organizations effectively manage and optimize their email marketing efforts.

Loops

An email platform for software companies

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Shyft Score

Directory quality rating

Verified

73/100

Quiet

Found in 1 source

Our take

The verdict on Loops

AI-generated

Loops provides a straightforward email sending solution for startups, focusing on simplicity and ease of use. It's a solid choice for small teams needing basic email functionality.

Strengths

Simple and easy to use
Free tier available
Good for small teams

Limitations

Limited features compared to competitors
No AI agent support via MCP
Low AI readiness score (30)

Best for: Small startups needing basic email sending capabilities

Try Loops's free tier to see if it fits your workflow.

See how Loops fits your stack

Benefits

Why teams choose Loops

Reduce email campaign setup time by 75% with drag-and-drop templates

Increase open rates by up to 30% through automated A/B testing

Get complete visibility into customer engagement across your entire sales funnel

Eliminate manual data entry with seamless CRM synchronization

About

What is Loops?

Loops is a small, fully remote team that ships daily, communicates asynchronously, and trusts each other to manage time and attention. The company avoids standups, status meetings, and performance reviews, focusing on written communication, customer proximity, and simplicity.

Key capabilities

Product email sending

Marketing email campaigns

Transactional email delivery

Email design editor

Lifecycle email automation

API and SDK support

At a glance

Capabilities

API

Use cases

What you can do with Loops

Automating onboarding sequences tied to user behavior

A/B testing subject lines and send times for higher open rates

Segmenting lists by feature usage or revenue tier

Tracking email ROI by linking campaigns to MRR changes

Best for

StartupsSmall businessesMarketing teams

Pricing

Loops pricing

Loops starts at 0

Starting at 0

Ecosystem

Connected ecosystem

MCP servers, AI skills, and integrations that work with Loops

Integrations

WebhooksSupabaseClerkZapierFramerMakeSegmentWebflowBubbleStripePostHogAuth0+9 more

AI & automation capabilities

REST API

MCP ServerN/A

WebhooksN/A

Free TierN/A

FAQs

Frequently asked questions

Common questions about Loops and its capabilities

Loops is an email marketing platform specifically designed for SaaS companies. It helps you create and manage automated email campaigns, conduct A/B testing for subject lines, and gain advanced insights through its analytics and reporting features.