Shyft Score
Directory quality rating
Our take
Marketo is a powerful enterprise marketing automation platform with strong lead management features. However, its pricing is opaque and may be expensive.
Best for: Enterprise marketing teams needing robust lead management and campaign automation.
Try Marketo's free tier to see if it fits your workflow.
See how Marketo fits your stackAbout
Enterprise marketing automation platform by Adobe. Manages lead nurturing, scoring, email campaigns, and account-based marketing at scale.
Lead nurturing and scoring
Email campaign management
Account-based marketing tools
Analytics and reporting
Integration with CRM systems
Category
marketing-automation
Department
Marketing
Pricing
Contact_sales (from $0/mo)
Website
business.adobe.com
Use cases
Automate lead nurturing campaigns to move prospects through the sales funnel
Personalize email marketing based on customer behavior and preferences
Track and analyze marketing performance with comprehensive reporting tools
Best for
Pricing
Marketo starts at $0/mo
Starting at $0/mo
Ecosystem
MCP servers, AI skills, and integrations that work with Marketo
FAQs
Common questions about Marketo and its capabilities
Marketo pricing starts at $0/mo. Contact Marketo for enterprise pricing and volume discounts.
Our team can help you integrate Marketo with your existing tools and build custom automation workflows.
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