claude-agents

To automate your email marketing campaign workflow, we'll create a Claude Agent that handles list segmentation, email personalization, and performance tracking. The agent will integrate with your CRM (HubSpot) and email marketing platform (Mailchimp). Here's the implementation plan:

1. **Agent Setup**: Configure the agent with your campaign goals, target audience segments, and key performance indicators (KPIs).
2. **Integration**: Connect the agent to HubSpot for customer data and Mailchimp for email deployment. Ensure API keys are securely stored.
3. **Workflow Automation**: Define the workflow steps: segment the audience based on past purchase behavior, personalize email content using customer data, and schedule the email send.
4. **Performance Tracking**: Set up the agent to monitor open rates, click-through rates, and conversion rates. Generate a daily performance report.
5. **Monitoring and Optimization**: Regularly review the agent's performance and adjust segmentation criteria or email content based on results.

Potential challenges to monitor include data synchronization issues between HubSpot and Mailchimp, and ensuring the agent's personalization logic aligns with your brand voice.