email-best-practices

🥈Silver

Email best practices skill helps operations teams build and send emails that follow industry standards. It integrates with email marketing platforms and CRM systems to ensure compliance and improve deliverability.

9840Updated 1w ago

Intermediate30min to implementautomation

Saves ~60 min per use

Quick InstallView Source

git clone https://github.com/resend/email-best-practices.git

Works with:

Claude

Overview

About This Skill

Setup & Installation

Quick Install

No install command available. Check the GitHub repository for manual installation instructions.

Alternative Install (Git Clone)

git clone https://github.com/resend/email-best-practices

Requirements

Claude Code or compatible AI agent
Works with: Claude

Quick Start Guide

Install the Skill

Copy the install command above and run it in your terminal.

Open Your AI Agent

Launch Claude Code, Cursor, or your preferred AI coding agent.

Try It Out

Use the prompt template or examples below to test the skill.

Customize

Adapt the skill to your specific use case and workflow.

Usage Examples

Prompt Template

Act as an email best practices expert. Provide a checklist for [COMPANY] in the [INDUSTRY] sector to ensure their email campaigns follow best practices. Include tips for subject lines, content, design, and compliance. Focus on improving deliverability and engagement.

Example Output

# Email Best Practices Checklist for [COMPANY] in [INDUSTRY]

## Subject Line
- Keep it under 50 characters
- Include a clear value proposition
- Avoid ALL CAPS and excessive punctuation

## Content
- Use a conversational tone
- Include a clear call-to-action (CTA)
- Keep the email concise and scannable

## Design
- Use a single-column layout for better mobile responsiveness
- Include alt text for all images
- Ensure sufficient color contrast for readability

## Compliance
- Include a physical mailing address
- Provide an easy way to unsubscribe
- Comply with [INDUSTRY]-specific regulations (e.g., CAN-SPAM, GDPR)

## Deliverability
- Clean your email list regularly
- Monitor bounce rates and unsubscribe rates
- Authenticate your domain with SPF, DKIM, and DMARC