Shyft Score
Directory quality rating
51/100
Quiet
Our take
The verdict on Muck Rack
AI-generated
Muck Rack's AI-powered journalist matching and media monitoring make it a robust tool for PR professionals managing media relations and coverage tracking.
Strengths
- AI-powered journalist matching
- Media monitoring and coverage tracking
- Customizable media lists
- Higher starting price
Limitations
- No free tier
- Limited collaboration features
- No AI agent support
Best for: PR teams and agencies needing advanced media monitoring and journalist outreach capabilities.
Request a demo to evaluate Muck Rack for your team.
See how Muck Rack fits your stackAbout
What is Muck Rack?
Media database with AI-powered journalist matching. Monitors coverage, builds media lists, and tracks PR performance.
Key capabilities
AI-powered journalist matching
Media monitoring and coverage tracking
Customizable media lists
PR performance analytics
Real-time alerts for media mentions
At a glance
Use cases
What you can do with Muck Rack
Identify and connect with journalists covering specific industries for PR campaigns
Monitor media coverage and track the reach of press releases
Create and manage press lists for targeted outreach campaigns
Best for
Public relations professionalsMarketing teamsMedia agencies
Pricing
Muck Rack pricing
Muck Rack starts at $99/mo
Starting at $99/mo
Ecosystem
Connected ecosystem
MCP servers, AI skills, and integrations that work with Muck Rack
Integrations
SlackZapierHubSpotSalesforceMailchimpHootsuiteGoogle AnalyticsTrello
FAQs
Frequently asked questions
Common questions about Muck Rack and its capabilities
Muck Rack pricing starts at $99/mo. Contact Muck Rack for enterprise pricing and volume discounts.
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